For fine and quality printed products with diverse designs, it is necessary to utilize different printing technologies. Among many current printing technologies, Flexographic printing (or flexo printing) is considered one of the most popular and widely used technologies. So what is flexo printing? What are the advantages and disadvantages of flexo printing? Let’s learn more about this unique printing technology in this article!

What is Flexo Printing?

Flexographic printing (also known as Flexography) is one of the most popular embossing (direct printing) methods in the printing industry. This method is commonly used to print large quantities on rolled material using a shaft system called Anilox.

Flexo printing method helps to emboss the printed elements such as text, images, etc. on the horizontal printing plate so that they are placed higher than non-printed elements. In particular, the images on the printing mold are located in the opposite direction of the Anilox, then through the printing process, the Flexo ink is transferred directly to the printing material.


Flexo printing is a common method in the printing industry

What are the advantages and disadvantages of Flexo printing?

Any printing technology has different advantages and disadvantages, and flexo printing is no exception. So what are these advantages and disadvantages?


With the rapid emergence of many new printing technologies, Flexo printing still retains its position in the printing field with its outstanding advantages:

  • Flexo printing is considered a quick printing technique. The ink is quick to dry, thus being applied in continuous roll printing and thereby helping optimize and speed up the printing process.
  • With the mechanism of a rotating shaft and printing molds made of pliable materials, Flexo printing can print on all types of materials, including soft, hard, absorbent and non-absorbent surfaces.
  • During the printing process, the surface is placed horizontally, so Flexo printing allows 2-sided printing on the material.
  • Flexo printing is affordable, particularly, the more you print, the more cost-efficient it is.


Flexo printing has many outstanding advantages


Besides the advantages, Flexo printing also has some disadvantages as follows:

  • The biggest disadvantage of this method is the mediocre image quality. The image has fewer pixels and the sharpness is low.
  • Ink strokes or fine lines on Flexo prints are often blurred or appear larger than usual.
  • The production of Flexo prints is very time consuming, so this method is only for industrial printing with large quantities.

Despite several limitations, with its affordable cost, speedy printing process, and the variety of printing materials, flexo is still a preferred printing method, especially for customers with demands for bulk printing.

Application of Flexo printing

What is the application of Flexo printing in our daily life? With many outstanding features, Flexo printing has made a great contribution to the printing industry. Here are a few practical applications of this printing technology

Flexo printed paper cups

One of the most prominent and plain to see applications of Flexo printing is printing logos and brand slogans on paper cups. Since Flexo printed paper cups are affordable and the printing time is quick, it is suitable for individuals and businesses that want to create a synchronous brand recognition.


Flexo printed paper cups

Flexo printed paper boxes

Flexo printing is also widely used in paper food boxes production. With Flexo printing, the information on the box is embossed, bringing a vivid feeling to the customers while making an excellent impression. Beyond that, paper food boxes printed with this technique are inexpensive and can be quickly produced, so they meet the needs of firms doing business in the F&B industry.


Flexo printed paper box

Flexo printing on other materials

With the ability to print on many different materials and surfaces such as fabric, paperboard, polymer film, Flexo printing is also used to print product decals, stickers, stamps, labels, etc. By learning about Flexo printing, many have chosen this method to print on their products.

New Star Paper applies Flexo printing to packaging production

As a reputable company specializing in providing top quality paper cups in Vietnam, New Star Paper always applies modern printing technologies to offer our customers impressive and unique paper cups. Both New Star Paper’s factories in Bien Hoa and Long Khanh own advanced Flexo printing lines that are ISO 22,000 & HACCP certified, aiming for large supply capacity and proactively producing paper cups to meet your brand’s demands.

Along with that, we use safe and eco-friendly materials such as flour glue, soy ink to ensure users’ health. With a system of machinery controlled according to strict standards as well as sources of safe raw materials, not only has New Star Paper become a partner of many large and small domestic F&B brands, but also the first enterprise in Vietnam to export products to the US market.


New Star Paper – A reputable and quality supplier of Flexo printed paper cups

Hopefully through the above article, you have gained an understanding of Flexo printing, its advantages, disadvantages and the application of this printing method in today’s life. Let New Star Paper help you bring your brand image closer to customers through impressive and unique Flexo printed cups! For consultation or quote for disposable paper cups, please contact New Star Paper via our Hotline: 0364 667 155.

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